PROJECT INFORMATION
Corriere del Ticino
A Journey between Present and Future directed by CG director Gabriele Ricci.
Client: Corriere del Ticino
Project by: RICCI – Design in Motion®
Creative Direction : Corriere del Ticino and Gabriele Ricci
CG/Art Direction and 3D Motion Design: Gabriele Ricci
Train Visual Effects: Federico Donati and Gabriele Ricci
San Gottardo entrance 3D Modelling: Adamo Cameli
Original Music and Sound Design: Amplitudo Sound Agency
EXPLORE FURTHER
A Journey between Present and Future
Ricci – Design in Motion®️ and CG director Gabriele Ricci has had a fantastic experience collaborating with Corriere del Ticino for the commercial promoting the new digital archive! 😀
Starting in a paper-made Lugano, the brand’s headquarters, the Corriere del Ticino car travels through the San Gottardo tunnel, transforming itself into a modern train.
Through a continuous flow of images, the train becomes a representation of the digital version of the journal, and the viewer, now sitting at their home desk, clicks on the website to visit the renowned digital archive.
The video is perfectly complemented by a captivating original sound design by Amplitudo Sound Agency, which emphasizes every detail of the visual and connects with Corriere del Ticino’s audio branding.
Get ready for the journey!
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